Research Team: Christopher Koliba, Trisha Shrum, Beverley Wemple, Brendan Fisher, Taylor Ricketts
Insitution: University of Vermont, University of Kansas
Start Date: August 1, 2022 | End Date: July 31, 2025
Research Theme: Forecast Design and Community Resilience
Extreme water hazard events are increasing in magnitude and frequency, putting individuals, communities and emergency responders at risk, and forcing people to quickly decide how to respond, what information to use and communicate. Our overarching goal is to understand human behavioral aspects associated with current NOAA and National Water Model products that are related to flood water hazards. Our objectives are to better understand flood hazard mitigation and response behaviors to allow for optimization of communication strategies that will allow for more resilient communities, build trust in NOAA products, and help protect infrastructure and lives. Goal 1: Broaden capacity for forecast design by improving the ability of first responders to understand how forecasts will be understood and used by individuals and communities and by providing insights to inform longer-term community planning. The pursuit of this goal provides a significant contribution to CIROH’s efforts to advance social, economic, and behavioral science to improve water prediction and forecast uses. Goal 2: Contribute to the development of the CIROH Enhanced Forecast Design Center by evolving forecast platforms that consider the heterogeneity of risk perception and behavior, and decision heuristics relative to water hazard mitigation that may be integrated into National Water Model products. Objective 1: Gauge public awareness and uses of water hazard forecasting products, including factors impacting variability of risk perception and efficacy of risk communication. Objective 2: Create a platform to test changes to risk perception and communication resulting from alternative forecast design parameters and treatments through a modular experimental gaming platform. Objective 3: Improve integration between stakeholder input and forecast design using representative regional empaneled focus groups. Objective 4: Integrate river and floodplain connectivity to better estimate social impacts and costs using an ecosystem services framework. Accomplishing these goals and objectives will provide actionable, impact-based decision support to NOAA and CIROH scientists that will enhance our ability to develop effective communication strategies, enhance information transfer and understand barriers and opportunities associated with use of National Water Model products.